Friday, March 12, 2010

Meet Our Intrepid CFO/General Manager, Alison Ivy Seligson

Alison is a Southland native, hailing from the mean streets of the Valley.  Although technically a Valley Girl, she rarely uses the word “like” in a sentence and prefers the easy beach access of Venice.  A great lover of NASCAR, Alison says “Jew Billy” is a much better way to describe her.  She loves the people, the power and the strategy involved in NASCAR.  Alison and her husband recently watched a race from the Pit at California Speedway.


In addition to being a racecar fanatic, Alison is an accomplished singer.  After graduating high school, Alison shipped off to Maui to sing in lounges for several successful years.  Managing her band in Maui is where she first discovered her business acumen.  She returned to LA to study business while also working for Lucas Films Commercials and other ad-related companies.  With an MBA in tow, she graduated from assistant to management positions in several commercial production companies, ultimately landing at Backyard.  Her six-year mark as the company’s CFO/General Manager is coming up this April.


In what little spare time she has, she still manages to book a singing gig or two for her band, James and Al (James being her brother). Check out their myspace page: www.myspace.com/jamesandal.