Gianna Todaro, daughter of long time Backyard freelancer Joel Todaro and his wife Krystyne, chows down in style sporting her Backyard Wear! Get it Little G!
Friday, March 19, 2010
GET A ROOM
Jeffrey Karoff is directing an HIV PSA awareness spot called, Get A Room.
"I wanted to capture that blush of first lust and the inappropriate public behavior that accompanies it," Karoff says of the PDA laden PSA.
With the technique, inspired by Hockney’s photo collages, every image is a paste-up of multiple, motion frames highlighting the ‘It’s only you and me, babe’ feeling of young lust.
Using the Canon 5D has proven to be the perfect tool.
"When I’m out there, I look like a still photographer. My location scouts consist of me setting up a tripod to see if anyone kicks me out. So far, I’ve been pretty lucky. It’s been a liberating job in that I am shooting this myself, often with one assistant,” says the director.
New York editor Brandon Beck will do the composites and editing. The project is shooting over a long time span – Karoff will shoot a scene or two a week, then send to Beck for assembly – and so the interaction is lively. What a luxury.
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